Pricing & Revenue Management for Media

Drive higher revenues and profits by understanding true market demand — and creating winning customer proposals

How can Pricing and Revenue Management for Media help my business?

In an age of shrinking ad budgets and increasing competition, how can you maximize your revenues and margins? The answer is surprisingly simple: JDA’s Pricing and Revenue Management solutions designed specifically for Media. This robust software suite — including JDA Media Rate Optimizer, JDA Revenue Planning System and JDA Commercial Proposal Optimizer — provides a factual basis for your most important financial decisions, while automating many of your daily processes to generate high-impact proposals quickly. 


  • Powerful demand-shaping capabilities, based on market projections
  • What-if analyses to evaluate millions of pricing scenarios
  • Automation of common workflows involved in proposal generation


  • Increased forecasting accuracy, including sellouts and underperformers
  • Improved revenues and margins, due to price optimization
  • Decreased level of oversells and undersells

Find out how Pricing & Revenue Management can help you

Expert advice, extended product information, and so much more. Contact one of our highly trained representatives today.

Contact JDA